You might well be asking yourself what’s all the fuss about social media? Should you be using it or not? Should you start a facebook page today?

The simple answer is “no”, just like your website, no website is better than a bad one, or un-used and unloved. But, it’s not about websites anymore, it’s about your online presence, and in some cases, many cases, a facebook could be your first step on the online superhigh.

The more complicated answer is “yes” you should, but you need to figure out what’s right for you, at present for WebDesignOmagh we are going with a facebook presence, but that will be followed in the coming days and weeks with twitter, linked In and more. And we’ll update this page as and when that happens.

As an online business selling online business we want to lead by example, but before we launch each of these tools we will bethinking about what we want to get out of each of these online applications and how we will go about achieving that. And we will be reviewing these on a regular basis too, after all if it is not achieveing what we want then we should not continue, or change the approach.

And that’s what you can and should be doing too, though we have said no activity is better than bad, in our opinion having a facebook, twitter, Linked In or whatever comes next (Google +) is good activity – we are all learning, so get started but don’t over stretch yourself and get the help of other business that have taken the plunge before you, I bet you find their expereinces very enlightening and helpful.

Finally, if you have identified that some social media could help your business, but you do not have the experience or resources of time to realise that potential then get some professional help, just as you would from accountants, solicitors or other professional services.